
LOUISVILLE, KY -- At this year’s Mid-America Trucking Show, communications company BlackBerry introduced an end-to-end tracking system for trucking companies and private fleet operators called BlackBerry Radar.
LOUISVILLE, KY -- Communications company BlackBerry has introduced an end-to-end tracking system for trucking companies and private fleet operators called BlackBerry Radar.

Screenshot via BlackBerry YouTube Channel

LOUISVILLE, KY -- At this year’s Mid-America Trucking Show, communications company BlackBerry introduced an end-to-end tracking system for trucking companies and private fleet operators called BlackBerry Radar.
The system allows users to track highly mobile assets using a self-powered tracking device, a cloud-based platform and visual reports that show the location and status of each asset. Users can optimize trailer and shipping container utilization, improve on-time delivery and reduce theft without having to invest in an IT infrastructure, according to BlackBerry.
The BlackBerry Radar takes little time to install and is designed to generate rich, frequently updated information for operations managers, load planners and dispatchers. The device can send real-time alerts whenever a trailer has crossed a user-defined geofence or when a trailer door has opened or closed. It also monitors GPS location, temperature, humidity and the presence of cargo.
To access the information, BlackBerry Radar has a secure online portal with visualizations and one-click reports to show where assets are and what is happening to them.
“Within minutes of installing our tracking device, users can access timely information on their assets to help make agile decisions that can dramatically improve an organization’s profitability,” said Derek Kuhn, senior vice president, BlackBerry IoT. “All you need is a smartphone, tablet, or computer equipped with a web browser, and you can access information for real-time decision-making — wherever you are, and whenever you need it.”
For security, BlackBerry Radar encrypts all transmitted data and authenticates the device and cloud endpoints to ensure privacy between users and the service. The system is flexible, with permissions allowing other participants in the supply chain to access relevant data.
BlackBerry Radar also provides an extensible architecture and rich application programming interfaces (APIs) to help developers create applications for the freight industry. These applications can be used to create a vibrant ecosystem to address a multitude of use cases and offer complementary solutions that benefit the industry, according to BlackBerry.
BlackBerry Radar is currently in a pilot program for select trucking companies and fleets and the solution is scheduled for a full release in summer 2016.

ACT Research data shows volumes hitting a four-year high and supply-demand balance strengthening, but higher oil prices are undercutting tariff relief and tempering optimism.
Read More →
The patent-pending cargo solution integrates a digitally connected cargo door and an intelligent locking system with the TrailerHawk.AI technology platform.
Read More →
The impact of the Iran conflict extends beyond fuel costs, bringing more fraud and cybersecurity risks to the trucking industry.
Read More →
Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.
Read More →
More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.
Read More →
HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.
Read More →
New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.
Read More →
Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.
Read More →
DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.
Read More →
NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.
Read More →