Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Penske Launches Device-Neutral Connected Fleet Platform

Penske Truck Leasing has announced the rollout of its new connected fleet data platform, which allows it to connect its systems with virtually any truck and engine configuration or telematics service provider.

by Staff
April 17, 2017
Penske Launches Device-Neutral Connected Fleet Platform

Photo: Penske Truck Leasing

3 min to read


Photo: Penske Truck Leasing

Penske Truck Leasing has announced the launch of its new connected fleet solutions. The truck lessor described its approach as a device-neutral, remote-diagnostics platform that can connect with most truck and engine configurations and telematics service providers.

Ad Loading...

Penske said it designed the data platform in-house to help offer fleets more value through onboard systems they may already be using.

Ad Loading...

The platform offers remote diagnostics using location data, and big data analytics to help fleets stay on top of vehicle maintenance. 

“We never go into these things thinking let's develop something on our own,” said Bill Combs, director of connected fleet at Penske Truck Leasing. “There really are no systems out there available for us to buy or license from others so we realized it was something we needed to build in-house and maintain the maintenance and ownership of that system to make sure it works with all of the systems our customers are using in their fleets.”

Through a survey, Penske found that its customers wanted Penske to be able to tap into the same data that they already had to enhance the company’s maintenance and roadside assistance capabilities.

For instance, through Penske Truck Leasing’s 24/7 roadside assistance call center, if a driver is having an issue with a vehicle, they can call in and get help with dealing with the problem. Using the new connected fleet technology, Penske’s call center rep then brings up any fault-codes in near-real time to help reduce downtime.

The data platform piggybacks off existing telematics and diagnostics setups and is device-neutral to allow fleets to continue to use the products they already use.

Ad Loading...

Penske worked with providers to ensure that its data platform would be compatible with existing systems. It is not designed to be a competitor with any existing telematics and diagnostics platforms. Penske noted that it will consult fleets and advise them to help find a solution if needed.

“What we wanted to do was work with any of those devices that are commercially available in the markets,” said Sherry Sanger, senior vice president of marketing, Penske Truck Leasing. “Our customers have made a variety of selections and investments into devices and we thought that the best avenue was to partner with them and to use the data from the devices that they already made investments in.”

With information received through its platform, Penske said it has a deeper view on the current status of a truck to add immediate context to a situation and help it deal with problems in a more useful way.

The company tested the service through a pilot program with current customers and it is now using its connected fleet solutions platform with more than 20,000 vehicles in its truck rental and logistics fleets.

With the launch, the service is now available to customers as a complimentary service to add value to its maintenance offerings. The remote diagnostics capability is currently in use at Penske’s in-house roadside assistance call center.

Ad Loading...

“What came out of talking to customers was that they wanted us to take the data off their plate,” said Combs. “If we can use fault codes and telematics data and that makes it possible for us to serve them better -- we can really create value. That’s not going to happen by us feeding them back the information. We need to help them fix the vehicle and do it as quickly as possible.”

More Fleet Management

Illustration showing generic graphs and stylized trucking fleet
Fleet Managementby StaffMarch 24, 2026

ACT: Trucking Volumes Rise, Capacity Tightens as Fuel Prices Cloud Outlook

ACT Research data shows volumes hitting a four-year high and supply-demand balance strengthening, but higher oil prices are undercutting tariff relief and tempering optimism.

Read More →
People looking at Wabash display at TMC
Fleet Managementby News/Media ReleaseMarch 23, 2026

Wabash Teams Physical Security With Digital Tech For Better Cargo Visibility

The patent-pending cargo solution integrates a digitally connected cargo door and an intelligent locking system with the TrailerHawk.AI technology platform.

Read More →
Cyberstop column header depicting images related to cybersecurity and rising oil prices
Fleet Managementby Ben WilkensMarch 20, 2026

From Diesel Prices to Cyberattacks: How the Iran War Is Affecting Trucking

The impact of the Iran conflict extends beyond fuel costs, bringing more fraud and cybersecurity risks to the trucking industry.

Read More →
Ad Loading...
ATA President Chris Spear.
Fleet Managementby Jack RobertsMarch 17, 2026

ATA’s Spear Warns Fuel Prices, Trade Policy, and Global Conflict Could Stall Trucking Recovery

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.

Read More →
Illustration of author headshot with black-and-white old-fashioned rig in the background

New Entrants, Chameleon Carriers, and Safety: Is It Too Easy to Start a Trucking Company?

More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeMarch 12, 2026

Fleet Managers Invited to Apply for Exclusive HDT Exchange Event

HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.

Read More →
Ad Loading...
DAT iPhone Widget.
Fleet Managementby News/Media ReleaseMarch 12, 2026

DAT Launches iPhone Widget to Help Owner-Operators Find Loads Faster

New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.

Read More →
Optimal Dynamics Scale screen shot
Fleet Managementby News/Media ReleaseMarch 12, 2026

Optimal Dynamics Launches AI System to Help Carriers Choose Better Freight

Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.

Read More →
DAT March 2026 trucking conditions.
Fleet Managementby Jack RobertsMarch 12, 2026

DAT: Flatbed Demand Climbs as Van and Reefer Rates Soften

DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.

Read More →
Ad Loading...
YouTube thumbnail with Mike Roeth of NACFE saying "NACFE's Messy Middle: Which Fuel Wins?"
Fuel Smartsby Deborah LockridgeMarch 11, 2026

Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]

NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.

Read More →